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Jun 22, 2023

Liquid I.V. Review 2023: Products, Membership, and More

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Liquid I.V. is a brand of electrolyte powder that supports hydration and assists with other health needs, such as improving sleep quality and increasing energy.

This article explores how Liquid I.V. works and what products are available. It also discusses the company's reputation and online scores, who would benefit from the products and service, and any potential health benefits.

Please note that the writer of this article has not tried this service. Medical News Today follows a strict product selection and vetting process. Learn more here.

Liquid I.V. is an online retailer specializing in non-genetically modified organism electrolyte powder. It uses the company's proprietary Cellular Transport Technology (CTT) process in its formulations. CTT is a combination of sodium, potassium, glucose, and micronutrients.

Liquid I.V. offers a range of hydrating products, plus support for other health goals. They include:

The company's products come in single-serving packets or sticks, which a person mixes into about 16 ounces (oz) of cold water before drinking.

A person can purchase a box or bag of Liquid I.V. packets as a one-time purchase or sign up for a LIV Membership by adding membership to their cart at checkout. The LIV Membership costs $5 every 3 months, which charges people automatically. A person can reportedly cancel at any time. Membership benefits include:

The company practices carbon reduction, water stewardship, zero-waste manufacturing and packaging goals, and regenerative sourcing. It promotes access to safe water and has donated 36 million servings of Liquid I.V. to communities in need since 2013. It advocates for water security by supporting collaborative solutions to international water access issues.

Liquid I.V. does not have accreditation with the Better Business Bureau (BBB). It has a D rating because it has not responded to a single one of the five complaints filed against it and because of the length of time the company has been in operation. It also has no rating on Trustpilot.

It has an average of 4.7 stars out of 5 from 15,174 reviews on Amazon. Positive reviews from people said they found these products helpful for working and enjoying outdoor concerts in hot temperatures.

However, some users found the beverages too sugary, and others did not like the flavors they selected. Others were upset by the high levels of sodium and said they could taste it. Still, others were put off by the stevia content.

One user reported shakes and heart flutters after drinking the contents of one packet but subsequently found that adding the powder in small amounts to glasses of water did not produce this effect.

Below is a selection of Liquid I.V. products available.

According to the product website, this supplement hydrates faster than water and has five times the electrolytes of traditional sports drinks. Flavors in addition to the above are:

The product features a specific sodium, glucose, and potassium ratio, which reportedly speeds up water delivery to the body. Additionally, it contains vitamin C and vitamins B3, B5, and B6.

It does not contain any GMO products. It is also gluten, soy, and dairy-free. The website says this product is great for vacations, meals, smoothies, and during workouts. It may help improve exercise performance and ward off jet lag and fatigue.

This product reportedly provides a hydration rate twice that of water, plus energy for the mind and body, in a format that is easy and convenient for people on the go. The energy is from a proprietary blend of Coffeeberry Energy Extract, CognatIQ Coffee Fruit Extract, and L-theanine.

According to the website, the product aims to provide energy and hydration without crashes. It contains 100 milligrams (mg) of caffeine, roughly the same as one to two 8-oz cups of coffee. However, unlike coffee, it is formulated to hydrate the body with CTT.

This product reportedly provides all the hydration of Liquid I.V., plus support for the immune system. The hydrating power comes from the company's proprietary CTT formula, which helps the body absorb water and nutrients more quickly.

The immune system boost comes from the company's proprietary algae blend, BetaVia, which reportedly strengthens the immune system and the upper respiratory tract. The powder also contains five times the daily value of vitamin C and 100% of the daily value of zinc.

Below is a table that compares the Liquid I.V. products for price, flavors, and additional features

A person can purchase products from Liquid I.V. as a one-time purchase or a membership. Membership costs $5 every 3 months. The membership renews automatically unless a person cancels it, which they can do at any time. The company does not offer refunds for cancelation before the end of a quarter.

A person purchases a membership by adding it to their cart at checkout. Next, a person creates an account and signs into it through the company website. To take advantage of their membership benefits, a person must sign into their account before placing their order.

Liquid I.V. members receive the following benefits:

Liquid I.V. offers bundles for purchase, which allow a person to purchase different combinations of the company's products and save money. It offers 18 different kinds of bundles, starting at $34.99.

Bundles can focus on health issues, such as the "Maintain and Strengthen" Bundle, which includes Energy Supplier and the Hydration Multiplier + Immune Support. Individuals can also design their own bundles.

Electrolytes are chemicals that conduct electricity when they dissolve in water. They are essential for many functions in the body. Those that occur in the human body include:

Fruits and vegetables are natural sources of electrolytes, but they can also come in sports drinks, cow's milk, and coconut water.

A person loses electrolytes, such as potassium and sodium, by sweating when exercising. If someone has had a bout of vomiting or diarrhea, they can also lose these electrolytes during the rapid loss of fluids.

It is important to replace the balance of these electrolytes when this occurs. Electrolytes are imbalanced if these chemicals’ concentrations are too high or too low.

Signs of electrolyte imbalance from dangerously high concentrations of magnesium, sodium, potassium, or calcium, include irregular heartbeat, weakness, and twitching or muscle spasms.

Find out more about electrolytes.

Liquid I.V.'s products would suit those who prefer non-GMO products and those who need to avoid ingredients such as gluten, soy, and dairy. People looking for a more convenient way to increase their electrolytes may benefit from the single-serving product design, as it may be an easier solution.

Liquid I.V. may also suit those with additional health concerns such as trouble sleeping and low energy. However, a person needs to consider that there is no scientific evidence to support the company's claims that its products effectively address these needs.

Liquid I.V. infuses its products with electrolytes, while others are natural sources. Below is a list of alternatives that contain high amounts of electrolytes.

Coconut water contains potassium, calcium, sodium, and magnesium. According to the Department of Agriculture's Food and Nutrient Database for Dietary Studies (FNDDS), 240 grams (g) of unsweetened coconut water contains:

Fruit juices, such as orange juice, contain high amounts of electrolytes, such as magnesium, potassium, and phosphorus. A 124 g container of 100% orange juice contains:

While fruit juice is high in electrolytes, it is also high in sugar, with 10.3 g of sugar per 124-g container.

According to the FNDDS, cow's milk is another natural source of electrolytes. A 244-g portion includes

Below are answers to common questions about Liquid I.V.

Opinions on Liquid I.V. vary. Some state that company products are very helpful for improving hydration, supporting physical activity, helping people weather heat, enjoy better sleep, and protecting their immune systems. They also appreciate that these products are non-GMO, gluten-, soy-, and dairy-free.

Others say the product is too high in sugar and salt. Some point out that there is not much data to back up the company's claims for the proprietary CTT formula.

According to online reviews, the product website, and reviews of the company's ingredients, it should be safe for most people to drink Liquid I.V. every day.

Two of the biggest disadvantages of Liquid I.V. are its high sodium and sugar levels, even for an electrolyte powder. Additionally, no scientific evidence supports the claims regarding the effectiveness of the company's proprietary ratios and additives, such as CTT, Coffeeberry Energy Extract, CognatIQ Coffee Fruit Extract, and BetaVia.

If a person uses these products as the company directs, Liquid I.V. should be safe for kidneys. The company's products might even support kidney health because they help prevent dehydration, which can increase the risk of kidney damage.

Additionally, a 2020 study evaluating the effects of electrolyte supplements on hydration and the health of people working outdoors in hot conditions found that these supplements helped maintain kidney function and reduce muscle injury.

A person can consult a healthcare professional if they are experiencing consistent low energy or fatigue, as it may suggest an underlying health condition.

Someone experiencing signs of severe dehydration needs to seek medical attention as soon as possible. These signs are:

Liquid I.V. is an online retailer that specializes in non-GMO electrolyte powder formulated using the company's proprietary process of Cellular Transport Technology. The company's products are formulated to support hydration and other health goals. The products contain significant amounts of sugar and salt, though no data support the company's claims of efficacy for proprietary ingredients. Many users find these products extremely helpful. These products do not contain any soy, dairy, gluten, or GMOs.